Inner Harbour with Flowers in the Summer

Community Relations

Community relations activities support community events that add value and vibrancy to the local visitor economy, and support community organizations with mandates that align with DGV’s values. Destination Greater Victoria maintains positive community relations to help the organization build stronger relationships with local residents, businesses and organizations that have a significant impact on DGV’s effectiveness and long-term success.

50 Years at Destination Greater Victoria

It's our 50th Anniversary at Destination Greater Victoria, a celebration of our half-century of dedicated service to our community, visitors, members, and the vibrant tapestry of experiences we call home.

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Destination Greater Victoria 50 years

Major Investment Partnership

Destination Greater Victoria collaborates with the local hotel community to provide partnership investment to select major events that support the two groups’ mutual business objectives. Destination Greater Victoria administers this Major Events Partnership Program.

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Chinese New Year Festivals

Community Engagement

The pandemic brought the global tourism sector to a screeching halt, leaving businesses reeling and uncertainty looming over the future. Now, with the pandemic behind us, we acknowledge that the journey to recovery and embracing the “new normal” comes with its own set of obstacles.

“Every Visitor Counts” showcases the stories of some of our member businesses that have weathered the storm and emerged stronger. Through these narratives, we not only celebrate the courage and perseverance of businesses and organizations in our community but also underscore the vital role Destination Greater Victoria (DGV) plays in supporting them. From strategic marketing campaigns that attract visitors to comprehensive support systems that offer guidance and resources, DGV has been a pillar of strength for our region’s economic revival.

The new normal may present its own set of challenges as local businesses and tourism operators rebuild. But it’s about more than the numbers. Each leisure visitor, each cruise passenger, each business traveller, each customer is important to the survival of local businesses and organizations, and that visitor traffic helps to sustain the places locals enjoy and keep our region vibrant.

Every Visitor Counts

Abigails Hotel Interior Accommodation Fall Boutique Stay Couple
Inner Harbour Sunset
Wildplay Element Park Ziplines
Junction Orchard Cidery Saanich
Destination Greater Victoria is honoured to be based on the traditional territory of the Lekwungen-speaking peoples of the Songhees Nation and the Esquimalt Nation, whose historical relationships with the land continue to this day.